Mission, vision and core values

Our mission, vision and core values express what we do and why we do it. They serve as our guidance and code of conduct.

Our mission

We develop and provide innovative and evidence-based products for newborn infants.

Our vision

Every newborn infant has access to the most effective interventions that improve health and quality of life.

Core values

Innovation
We identify gaps between knowledge and available interventions and find options to fill these.

Knowledge
Our projects are based on knowledge generated by medical research. We have an international team of leading experts acting as medical advisors.

Transparency
Transparency is a cornerstone to build trust with the neonatal community. We want to share our knowledge and correspondingly, learn from others.

Long-term perspective
Our projects have a long-term perspective. Our products shall be available over time.

Sustainability
We strive to minimize our impact on the environment. We work through digital channels rather than by travelling, and our product supply chains are as energy efficient as possible.